Our Story

About Pizza luce

From a small corner kitchen in Minneapolis to a beloved neighborhood institution — discover the passion and craft behind every pizza luce slice.

pizza luce kitchen interior with wood-fired oven
2008
Founded in Minneapolis

How pizza luce Began

It all started with a single wood-fired oven, a handful of hand-picked local ingredients, and an unshakeable belief: that truly great pizza luce could be crafted right here in Minneapolis. Our founders — lifelong food lovers and Minneapolis natives — opened the first pizzaluce kitchen on North 4th Street in 2008.

What began as a neighborhood secret quickly became a citywide obsession. Word spread about our slow-fermented dough, our house-made sauces, and our fearless topping combinations. Regulars brought friends; friends brought families. Today, Pizza luce is woven into the fabric of Minneapolis dining — a place where every meal feels like coming home.

  • Hand-stretched dough fermented for 72 hours for maximum flavor
  • Locally sourced vegetables and artisan cheeses from regional farms
  • Wood-fired ovens reaching 900°F for the perfect leopard-spotted crust
  • Vegan and gluten-conscious options crafted with equal care and creativity
Explore Our Menu
17+
Years in Business
60+
Menu Items
120k+
Pizzas Served
4.9
Average Rating

What Drives Us Every Day

The pizzaluce philosophy is simple: treat every ingredient with respect, every guest with warmth, and every pizza with artisan attention to detail.

Crafted with Passion

Every pizza is made by hand from start to finish. We believe in the artisan process — slow, deliberate, and driven by genuine love for the craft.

Local & Sustainable

We partner with Minnesota farms and regional suppliers to bring the freshest seasonal ingredients to your table while supporting our local community.

Community First

Pizza luce is more than a restaurant — it's a gathering place. We celebrate Minneapolis neighborhoods, local artists, and the people who make this city great.

Quality Without Compromise

We never cut corners on ingredients, preparation, or service. From the first stretch of dough to the final garnish, excellence is our standard.

The luce pizza Principles

Six guiding principles that shape every decision we make — from sourcing ingredients to welcoming guests through our door.

01

Freshness Always

We prep daily with no frozen shortcuts. If an ingredient isn't at its peak, it doesn't go on a pizza. Full stop.

02

Honest Hospitality

Genuine warmth isn't a policy — it's our culture. Every person who walks in deserves to feel welcomed and valued.

03

Creative Courage

We push pizza boundaries. From Korean BBQ to Thai peanut sauce, we're fearless in flavor — respectful of tradition, excited by innovation.

04

Environmental Care

Compostable packaging, energy-efficient ovens, minimal food waste. We love Minneapolis and we're committed to keeping it beautiful.

05

Inclusive Tables

Everyone deserves great pizza. Our menu includes vegan, gluten-conscious, and allergen-friendly options crafted with the same love and precision.

06

Continuous Growth

We invest in our team's training, explore new techniques, and listen to our guests' feedback because good can always become great.

Our Journey Through the Years

A look back at the milestones that shaped pizza lucs into the beloved Minneapolis institution it is today.

2008

The First Slice

Pizza luce opens its doors at 119 N 4th St, Minneapolis, with a wood-fired oven, 12 seats, and a menu of 8 signature pizzas. The line forms before opening day.

2010

Expanding the Kitchen

Growing demand leads to a full kitchen expansion, doubling capacity and introducing our now-famous pasta and salad menu alongside the artisan pizzas.

2013

Award-Winning Recognition

Minneapolis Star Tribune names Pizza luce the city's "Best Independent Pizzeria." Our Farmer's Market pizza wins regional acclaim for local ingredient sourcing.

2016

Community Roots Program

We launch our Community Roots initiative, donating 1% of revenue to local Minneapolis food banks and partnering with 12 Minnesota farms for exclusive seasonal menus.

2019

Online Ordering Launch

Pizza luce goes digital, launching seamless online ordering for pickup and delivery. Our Vegan Collection debuts — 10 fully plant-based pizzas crafted by our head chef.

2022

Catering & Events

We introduce full-service catering, bringing the pizza luce experience to weddings, corporate events, and celebrations across the Twin Cities metro area.

2025

Looking Forward

With 120,000+ pizzas served and counting, Pizza luce continues to evolve — new seasonal menus, sustainability initiatives, and the same passionate team that started it all.

The Faces Behind Pizza luce

Our passionate team brings together decades of culinary expertise, local knowledge, and an unrelenting love for great food.

Marco DeLuca
Head Chef & Co-founder

A Minnesota native trained in Naples, Marco brings authentic Neapolitan technique to every pizza luce creation. His 72-hour dough recipe is the soul of everything we make.

Sofia Reyes
Creative Director & Pastry

Sofia oversees menu innovation and dessert design at Pizza luce. Her seasonal specials and homemade tiramisu have earned their own loyal following across Minneapolis.

James Holloway
Operations Manager

James keeps the pizzaluce machine running smoothly — from supply chain and farm partnerships to staff scheduling and the guest experience that keeps people coming back.

Aisha Nkomo
Community & Events Lead

Aisha is the heartbeat of Pizza luce's community programs — coordinating our farm partnerships, charity events, and the catering service that brings luce pizza to the whole Twin Cities.

What Our Guests Say

Don't just take our word for it — hear from the Minneapolis community that has made Pizza luce their home away from home.

"

Pizza luce changed my idea of what pizza could be. The crust is absolutely perfect — crispy outside, chewy inside — and the toppings are so thoughtfully chosen. This is my weekly ritual now.

Sarah M., regular Pizza luce customer
Sarah M.
Minneapolis, MN
"

The vegan selection at pizzaluce is honestly the best I've found anywhere. I've been plant-based for years and the Roasted Veggie pizza makes me forget I'm even eating vegan. Incredible flavor.

David K., loyal pizzaluce guest
David K.
St. Paul, MN
"

We booked luce pizza for our company event and were absolutely blown away. Professional, punctual, and the food was phenomenal. Our team still talks about it weeks later. Five stars, no question.

Rachel T., corporate event client
Rachel T.
Corporate Client, Minneapolis

Experience Pizza luce Today

Now that you know our story, come taste it for yourself. Order online for pickup or delivery, or visit us at 119 N 4th St, Minneapolis.